David Kelley of Ideo raises level of design

“I’m trying to make an impact on the world,” Kelley said. “After students have gone through our course, or companies have worked with us at Ideo, we hear people say they are more creative - at everything they do. I don’t care whether it’s wrapping Christmas presents or hosting dinner parties. It’s all parts of their lives. We are all about unleashing imagination.” - David Kelley, Professor and Founder of the Hasso Plattner Institute of Design at Stanford

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